We believe that food is the single strongest lever to optimise human health and environmental sustainability on Earth.
A low impact diet
Behind Plantcraft, we are two successful genX entrepreneurs from Europe and New Zealand, and ready to take on this challenge - making healthy meat alternatives tasty, convenient and affordable.
The founders
Csaba Hetenyi & Kati Ohens
Csaba is coming from a commercial banking background, mostly active in project finance consulting, financial enterprises with retail and SME focus. He has over a decade of experience in CEO positions and some pretty unique and handy skills, such as managing a pasta factory. Kati spent most of her professional career in advertising and software development, until a significant turnabout when she decided to dedicate her time to planetary stewardship. She is immensely passionate about improving the human diet both on a personal and global levels.
We cherish our partnerships
Proveg
Plantcraft has completed the four month ProVeg incubation program in Berlin.
ProVeg is working with both startups and established companies to expand the plant-based food system. They have an excellent grasp of changing market needs and are ideally placed to help maximise the impact of new startups by connecting them to a large international network of key players in the food industry.
They partner with food producers, restaurants, catering firms, and canteens, as well as lawyers, investors, health insurance companies, and the medical community.
SIDDHI
We have teamed up with Siddhi Shot to enter the US market.
SIDDHI, Sanskrit for “success,” provides knowledge, execution, and support for entrepreneurial food and beverage brands determined to achieve success in the competitive food and beverage marketplace.
From conceptualization to commercialization, gain in market share, or acquisition positioning, Siddhi Shot leverages its broad experience and network of relationships to offer brands and their investors a 360-degree view of where the brand is, what the brand’s opportunities are, creative yet practical strategies to capitalize on them, and targeted mechanisms for implementation and execution.